How to Build an AI Sales Assistant Using Release0 + OpenAI + Google Sheets

Why AI-Powered Sales Assistants Are a Game-Changer for Revenue Growth#

In today's competitive landscape, businesses are increasingly leveraging AI-powered sales assistants to enhance productivity, scale lead capture, and boost revenue. Here’s why this technology is becoming indispensable:

Boosting Sales and Conversion Rates#

• 67% increase in sales has been reported by companies that implemented AI chatbots to automate lead generation, qualification, and engagement.
• In verticals like SaaS and eCommerce, chatbots have achieved conversion rates of up to 70%, guiding prospects smoothly through the decision-making journey

Reducing Manual Labor and Operational Bottlenecks#

• AI assistants save an estimated 2.5 billion hours of business labor annually by handling repetitive tasks like qualifying leads, answering FAQs, and routing queries to sales reps
• This efficiency boost enables human teams to focus on closing deals and complex client interactions.

Enhancing Lead Capture and Qualification#

• 36% of businesses use chatbots for lead generation, while 62.5% use them for lead qualification—automating the early stages of the funnel with precision.
• 55% report an increase in high-quality leads thanks to better filtering and segmentation via AI flows.

Always-On, Personalized Engagement#

• AI assistants offer 24/7 responsiveness, ensuring users get answers immediately—maximizing opportunities outside typical business hours.
• By using collected user data, these bots offer personalized responses, product suggestions, and nurturing—improving customer experience and conversion potential.

Example Real Life Business Case: Smarter Sales Conversations for RV Businesses#

Watch the video tutorial to see how to build a custom sales assistant for RV dealerships using Release0 and OpenAI. This agent captures leads, answers product questions, and showcases vehicle interiors—all without writing code.

For RV dealerships and camper brands, the ability to capture leads, answer detailed product questions, and show off vehicle interiors 24/7 can dramatically improve customer engagement. With Release0 and OpenAI, building a custom sales assistant that does all this—without writing code—is entirely possible.

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What the Agent Does#

In this project, we built a multi-function chatbot tailored for RV sales support. Here’s what it can do:

1. Collect Leads to Google Sheets#

Users can join your RV mailing list by submitting their name and email. The agent stores this data in a connected Google Sheet, making it easy to build segmented email campaigns later.

2. Handle Pre-Sale Questions via OpenAI#

Prospects can ask questions like:

• “What’s the difference between Palisade and Everest?”
• “Do any of your models have solar panels?”

Responses are powered by GPT-4.1 Mini, and the prompt is specifically tailored to keep the AI grounded in RV-related knowledge.

The assistant maintains chat memory, allowing for context-aware conversations that feel human.

3. Show Images Based on Product Interest#

Using Condition blocks, the agent detects keywords like “Palisade” and responds with relevant images and product details—creating a visual, immersive shopping experience.

This is especially useful for showcasing features of high-end models and comparing interiors.

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How It All Works Together#

The chatbot runs on Release0’s visual flow builder with key features:

• Buttons and Input Blocks to capture user data.
• Google Sheets Integration for real-time CRM syncing.
• OpenAI Integration to answer dynamic questions with AI.
• Logic Blocks to personalize responses with conditions and variables.
• Responsive Media Blocks to show visuals and reinforce product messaging.

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Which Plan You Need#

Plan	Price (Monthly)	Submissions	Custom Branding	API Access
Hobby	Free	250	❌	❌
Pro	$31	2,500	❌	✅
Business	$69	10,000	✅	✅
Advanced	$110	25,000	✅	✅

To replicate this setup, we recommend the Pro Plan ($31/month) which gives you enough submissions and access to the OpenAI integration.

Perfect for growing RV businesses and solo dealerships looking to automate lead capture and customer support without breaking the bank.

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Start Building Yours#

Ready to automate your sales funnel? Watch the video tutorial to see the full build process in action—from greeting your first user to capturing lead data and serving AI-powered RV advice.

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⚡️ Unlock the full potential of Release0 by automating your workflows today!#

With Release0, you're not just embedding a static chatbot—you’re creating a dynamic, AI-powered chatbot agent that grows with your business.